Partnership founded
Watsons
Expanding beauty horizons
Since 2020, Watsons has been redefining beauty retail in the Middle East through its partnership with Tuhama Group. As the region’s first international beauty brand under Tuhama Group, Watsons has grown exponentially, now boasting 34 stores across the UAE, Bahrain, KSA, and Qatar. Known for its commitment to quality and innovation, the skincare brand brings global beauty trends to local markets, offering customers a seamless shopping experience. Through Tuhama Group’s strategic support in logistics, retail expansion, and digital transformation, Watsons continues to thrive, delivering sustainable and accessible beauty solutions tailored to the needs of modern consumers.
Location
Bahrain, KSA, Qatar, UAE
Website
At a Glance
Watsons, in partnership with Tuhama Group, has rapidly expanded its footprint in the GCC, delivering top-tier beauty experiences with a strong focus on sustainability and customer convenience.
2020
34
Stores
4
Markets
185
Years heritage
FAQ
In which countries does Tuhama Group partner with Watsons?
Watsons is available in UAE, Qatar, Bahrain and KSA
How does Tuhama Group support this brand across the supply chain?
Tuhama Group ensures smooth operations and a strong market presence for Watsons through procurement, logistics, retail expansion, and digital transformation. Tuhama Group facilitates product import, storage, and distribution while also managing retail store operations, omnichannel integration, and last-mile delivery.
What skincare brands does Watsons offer through its partnership with Tuhama Group?
Through its collaboration with Tuhama Group, Watsons provides access to an extensive range of skincare brands, from global bestsellers to exclusive clean beauty products. Tuhama Group ensures smooth import and distribution, allowing Watsons to offer high-quality skincare solutions tailored to the region’s diverse consumer needs.
How does Tuhama Group ensure a seamless customer experience for Watsons' skincare brand offerings?
Tuhama Group supports Watsons with best-in-class logistics, ensuring timely product availability and efficient inventory management. This allows Watsons to consistently offer the latest skincare brands without stock shortages, providing customers with a reliable and convenient shopping experience.
How do customers benefit from Watsons’ beauty brand partnership with Tuhama Group?
Thanks to Tuhama Group extensive retail network and operational expertise, Watsons customers enjoy a more accessible and rewarding beauty shopping experience. Whether in-store or online, customers benefit from exclusive promotions, Blue Rewards perks, and a diverse selection of top-tier beauty brands.
What sustainability and CSR initiatives is Tuhama Group leading with Watsons?
Tuhama Group and Watsons are committed to sustainability through eco-conscious beauty products, waste reduction initiatives, and sustainable logistics. Watsons promotes vegan, cruelty-free beauty, uses recycled materials for staff uniforms, and operates EV bikes for express delivery to reduce carbon emissions.
How do customers benefit from Tuhama Group's partnership with Watsons?
With Tuhama Group support, Watsons customers enjoy a stronger retail presence, improved in-store and online experiences, and exclusive perks such as discounts, promotions, and beauty sessions through Blue Rewards and FAB Blue Credit Cards.
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