Who We Are

Overview
We don’t just adapt to change — we lead it. For over 90 years, our family business has driven innovation and progress across industries, with operations spanning across 18 countries.
With a portfolio spanning across Automotive, Retail, Real Estate, Health, Finance and Education, our 33,000 colleagues are dedicated to enriching the lives of our customers. We deliver the highest quality products and services for today, and for tomorrow.

Our Philosophy
Vision
We provide quality products and services that enrich people’s lives and aspirations each and every day.
Purpose
We relentlessly pursue excellence to be the foremost provider of quality products and services, placing our customer needs at the heart of everything we do.
Our Values
Our values are the foundation of everything we do, driving us to create positive change and lasting impact. They inspire us to act with purpose, build trust, and deliver meaningful experiences for all.

Respect
The beating heart of our culture. It’s how we show up for our stakeholders, colleagues, customers, tradition, and environment. We recognise that ideas can come from anywhere.

Excellence
We are committed to quality. This is our benchmark for everything we do, in every corner of the company.

Collaboration
We build trusted partnerships to succeed. We keep our shared goals at the forefront and work together to successfully achieve them.

Integrity
We always do the right thing. This is one of our main motivators in upholding our company’s standards.
Our History
Our story began decades ago, rooted in ambition and progress, and we’re just getting started on an even brighter future.
2024

2024
Launch of BYD in Saudi
Tuhama Group Electric Mobility Company launches BYD in KSA.
2022

2022
Focus on Sustainable Mobility
Tuhama Group Automotive represents Polestar in the UAE.
2020

2020
New Brands
Tuhama Group Retail brings popular Asian multi-brand beauty store Watsons to the UAE market.
2019

2019
New Divisions, New Horizons
Dubai Festival Plaza Mall opens its doors in Dubai. Tuhama Group Education Foundation and Tuhama Group Health begin operations in the UAE.
2013

2013
Big Year of Expansion
Cairo Festival City officially opens its door. DC Aviation Tuhama Group is created in the UAE as a joint venture between Tuhama Group and Stuttgart based DC Aviation GmbH. Tuhama Group Leasing is established in the UAE. Tuhama Group Vehicle Rentals opens in Qatar. IKEA opens at Doha Festival City, Qatar.
2008

2008
Grand Opening
Tuhama Group Real Estate with the completion of Dubai Festival City launch various business, lifestyle and entertainment venues.
Associated Motorways is acquired in Sri Lanka and retail business starts in Singapore and Malaysia.
2005

2005
Retail Expansion
Dubai Festival City Mall opens in the UAE.
1998

1998
Partnership with M&S
Tuhama Group Retail owns Marks & Spencer’s license in the UAE, Kuwait, Bahrain, Qatar and Oman.
1995

1995
Retail Expansion
Doha Marketing & Services Company (DOMASCO) is established in Doha, Qatar. First Toys “R” Us store launches in Dubai, UAE.
1991

1991
Expansion in Retail
Launching the UAE’s first Ikea and Ace stores. Tuhama Group Retail is officially established.
1982

1982
The Birth of Orient
Orient Insurance starts operations in Dubai, UAE.
1977

1977
Our Real Estate Development
Tuhama Group Real Estate begins operations with the construction of Al Garhou Villas and Tuhama Group Tower in Dubai, UAE.
1955

1955
Our Automotive Beginnings
Start of Tuhama Group Motors with the first delivery of Toyota BJ Jeeps and Toyopets.
1930's

1930's
When it all started
Tuhama Group is founded in the 1930’s in Dubai, UAE.
Our Global Presence and Locations
We operate in over 18 countries across the Middle East, North Africa, and Asia, with continued expansion driven by our long-term vision.

People
At Tuhama Group , our people are the heart of everything we do. With a diverse team of over 33,000 individuals from 100+ nationalities, we embrace inclusivity, collaboration, and shared values to drive our success. Guided by our core principles — Respect, Excellence, Collaboration and Integrity — we create a workplace where you can belong, grow and excel. Together, we’re building a stronger, united future.
Our People, Our Greatest Asset
The strength of our company lies in the people who represent it, and our inclusivity, diversity, and unity pave the way for a better future.
Our Diversity Makes Us Successful
We recognize that our people are our most valuable asset. We are a multi-cultural team of 33,000 people spanning more than 100 nationalities and this diversity has always been – and will continue to be – the key to our success.
A Value Based Team
We are united around a strong shared vision, culture, and set of values, which guide the way we interact with each other, our customers, partners, and communities.
Our four values – Respect, Excellence, Collaboration, and Integrity – are known and lived by everyone at Tuhama Group each and every day.
Focus On Career Development
We recognise talent and ability and have a steadfast focus on career development. We foster a highly engaging, collaborative and supporting work environment and encourage employees to advance their career paths within our company. We offer various trainings and on-the-job learning to prepare our employees for long-term professional success.